Michelin Weekly Posts SOP

  1. Have a Deck labeled ‘Michelin Weekly Posts’
    1. The Deck settings should be set to ‘Recycle messages’
    2. Select the Deck to post one day a week (Saturday or Sunday)
  2. Create a Service List labeled ‘Michelin Weekly Posts’
    1. Include Facebook and Twitter pages for all clients that are utilizing Michelin/MAST 125% co-op
  3. If you need the weekly Michelin post content because you do not have an existing Deck, please have your Team Lead or Supervisor reach out to Troy to have the Michelin weekly posts copied into your Deck.
  4. If you have multiple ‘Michelin Weekly Posts’ Decks and/or Service Lists due to transferred accounts, please consolidate them into one.
    1. Be sure to add all Services to the one Service List being utilized.
  5. Michelin posts, including the post copy and accompanying image/video, are provided to us from Channel Fusion for our clients since we are a Michelin partner.
    1. We cannot edit the weekly posts and Standard Ads unless approved by Michelin.

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