1. ARC can be a new sale or an upsell
   • New Sale – will be part of the build case
   • Upsell – a website update case should be in our queue.
2. Doug will send the welcome email to websites@whyoptimize.com
3. Double-check to make sure the link is active.  If the link isn’t active, pin the email to check back. We will check on Mondays and Fridays.
4. Add the link to the buttons on the website
   • A button goes on the home page.  This needs to be above the fold. There may be some redesigning of the header to make this button fit. Also, a button may be added to the Hero section.  This all depends on how the website is set up.
   • A button needs to go on the service pages
   • A button goes on the contact us or request service page.
5. Check Tablet and Mobile views.  If any changes need to be made, change them.
6. Republish site.  Make sure the live site looks good and the button is going to an active page.
7. Add in Go live date to trigger billing
8. Chatter the AC and close the case